Feature in Bespoke Magazine Spring 2014 Adornment and Embellishment Edition

I had a great opportunity to create a design for the bespoke magazine Spring 2014 front page. Although it was not chosen I was given a great two page feature!
On the left is my design and on the right are my other designs that fit in with the theme “Adornment and Embellishment”.
I had so much fun creating something with a theme and I instantly had ideas and direction!

Bespoke Magazine feature Joanouk Spring 2014

Bespoke Magazine feature Joanouk Spring 2014

Focusing on what kind of artist I am

Joanouk What Kind of Artist am I?

I have been doing some thinking. Being creative I think A LOT. I only started making art again last year and really wanting to earn a living from it. But I think it’s time to evaluate what kind of artist I am. Like the saying goes – “Try to appease everyone and you appease no one”.

I have been thinking about who I am and what I love doing. In real life I love a lot of things. I love learning and being able to do a lot myself. But doing everything does not translate into an art career.

I started with children’s animals because there will always be nurseries to style – I thought that would be a great way to earn some money. So far nothing. While I love my animal designs they don’t keep me thinking and wanting to create more. I created them for other people.

I love photography and love playing with exposures and black and white. I created those pictures for me. I’ve only had one sale from my photos and that was a great shot of Perth’s skyline. I’ve planned to ‘go out on a shoot’ but it’s just not in my blood – I’m not adventurous and slightly agoraphobic unless I have to go supply shopping or to work. Maybe I should keep those photos to myself.

I love paint; nothing specific, I just love patterns and textures – I can actually feel my heart lighten when I think about painting and especially when I create something I like. Sure it’s something I create for me but I am hoping that other people can feel the happiness and excitement in my work. I truly feel that this is what I am meant to do with my life.

I need to wait until I fully understand this but it is becoming clearer what kind of artist I am.


How did you come to realize who you were and what you were meant to be? How did it make you feel?

State of Being Alphabet | B is for barmecide

B is for “Barmecide” adj. Illusory, imanginary; such as to disappoint

I had originally intended to do the layers of oil paint as I have but to cover them slightly with the orange/ yellow paint to be illusory – I just couldn’t do it! It was something that couldn’t be undone and I wasn’t sure if I could live with it.

I hope this is interesting for you to look at as I had so much fun trialling new techniques and making a bad decision turn into a great effect! (The red/ pink aura wasn’t meant to be there hehe)

This one will be exhibited at the annual Rotary Club of Werribee Art Show; October 24-26 2014 and available for sale there.

Frankie and Swiss Fabric Design Competition

Hello – I am very excited to have entered a competition run by Frankie and Swiss who are a boutique textile company in Melbourne.
Winners receive cash and their designs printed on fabric!

For the fan favourites prize I need the most likes on the facebook picture – I would love if you could click on the below picture and then like the picture in facebook.

Frankie and Swiss Design Competition Joanouk Entry

Frankie and Swiss Design Competition Joanouk Entry

Woodland Showcase Prints 1st September 2014

I finally was able to finish a few prints for the upcoming woodland showcase on Little Raven’s Facebook page. Event Page here

Details for the prints are below: Prints only available at this price during the Showcase September 1st to 7th 2014
Professionally printed on heavy 308gsm German Hahnemuhle Photo Rag paper; it has a fine smooth surface with impressive colour depth.

8X12 inch (20.32X 30.48 cm)
Normally $47 Australian and $65 International

Special showcase price!
5 prints available at this price of each design
$35 Including Australian Postage
$55 Including International Postage

Border is approx 10mm extra around image

Payment Methods accepted
Paypal only – please contact and I will send through an invoice to be paid.

*1 Week processing time from the end of the showcase as these will be made to order.

Sale Month – Overstock and seconds

Join me for sale month over on my facebook page for a sale each week of the month in August.

Starting Wednesday August 6th at 8pm AEST I will upload an album of items for sale. It will only be there for a week and then it will be replaced by the next lot of items for sale.

The reason for the sale is to get rid of overstock and items created for my markets; they don’t appear online and I am discontinuing that type of paper or design. That way I can concentrate on new designs and new paper stock!

August 6th – Glow in the Dark prints
August 13th – First run prints (Incorrect colouring)
August 20th – Glossy prints
August 27th – Surprise!

joanouk august sale

Upcoming online showcase “Woodland” Theme

Wow – I have a lot coming up and I’m very excited to be busy and need a schedule :)

The first thing I have is a facebook showcase Woodland Showcase Extravaganza and I hope to create 5 woodland themed fashion illustrations by September 1st!

I have already finished one tentatively titled “Leaf Lady”
Joanouk Leaf Lady - Woodland Showcase

I am also entering two art shows – Linden Postcard show, in St Kilda Melbourne, where a painting has to be 8×10 inches and the Werribee Rotary Annual Art Show which I was going to enter my second “State of Being” Painting. More on these soon.

I have a week off work soon and I cannot wait to focus on drawing and painting !!

Have you been involved in any showcases or art shows? I would love to hear your thoughts!

Mid Year Review 2014 – How are my goals?

Last year I set out some goals for my business – I thought mid year would be a great time to see how everything is going !

  • 400 likers on facebook. Now likers are one thing but I want people who are genuinely interested in my work.
  • Very happy to be at 490 currently and gaining more interaction with my posts. I have tried a few ‘boost post’ advertising but I didn’t really gain more interaction or likes because of them .
  • Find target market hangouts and connect. Finding a sellers page is great to help with running my store but I need to find where the buyers are!. I need to connect to retailers, blogs or facebook pages and let them know who I am.
  • Still working hard at this; I have had a few great things happen like being featured in the first issue for Winkelen magazine, I am told I have a feature in *Bespoke* Magazine for Spring (How exciting!) I have just created a profile at Gallery 247 for Australian Artists where I can list my original art and have it registered (Very important for collectors and investors) Very handy that I can enter art shows via this website too.
  • 25 Sales on madeit/ Etsy.
  • Not going so well on this front – I had an amazing March selling 2 large prints and another 8×12 but it has been pretty non existent in sales since then.
  • Research and attend different markets to see where my products fit in.
  • After my dismal market in February I decided to take a step back from physical markets and focus on internet advertising. I have one planned for November to hopefully catch the Christmas buyers but that it not confirmed yet. (Fingers Crossed!)
  • Add other product ranges / build portfolio of work
  • This one I am definitely working on; I am pushing myself to create more work and have started on my 26 painting series “State of Being Alphabet” It’s nice to have a solid subject and plan for my work. The only downside is waiting for the oil paint to dry!!
  • Keep improving photos
  • Always !! I am really trying to take as many pictures as I can it different areas / different lights. Also trying to learn about what White balance is best for those situations. By selling prints I really need those colours to be spot on!

Did you make any goals for this year? How are you going? I hope you’re smashing them !